bounce rate

Written on September 26th, 2009 at 17:57 pm by chia

How to lower the bounce rate of your site?

What is Bounce Rate?

Its the percentage of visitors that arrive at a website, and leave within the first 5 seconds(as calculated in Google Analytics) without viewing another page or going any deeper into the site.  This parameter is sufficient to know what visitors think of your site.
If the bounce rate is high then there is something wrong with the landing page. High bounce rate can be because of many reasons
1) Your website design is Horrible
2) Your website doesn't satisfy user purpose.
3) Your website takes a lot of time to load
4) Your website headline is boring
5) Your website has a lot of irrelevant content.

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